[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.spektra.sk\/obchodne-zvyklosti-ktore-musite-ignorovat\/#Article","mainEntityOfPage":"https:\/\/www.spektra.sk\/obchodne-zvyklosti-ktore-musite-ignorovat\/","headline":"Obchodn\u00e9 zvyklosti, ktor\u00e9 mus\u00edte ignorova\u0165","name":"Obchodn\u00e9 zvyklosti, ktor\u00e9 mus\u00edte ignorova\u0165","description":"Reorganiz\u00e1cia Reorganiz\u00e1cia m\u00e1 ekonomick\u00e9 od\u00f4vodnenie. Trhy s\u00fa darwinovsk\u00fdmi n\u00e1strojmi v soci\u00e1lnej sf\u00e9re a aby sa prisp\u00f4sobili zmen\u00e1m na trhu, spolo\u010dnosti by sa mali ob\u010das reorganizova\u0165.","datePublished":"2025-02-25","dateModified":"2023-04-25","author":{"@type":"Person","@id":"https:\/\/www.spektra.sk\/author\/#Person","name":"","url":"https:\/\/www.spektra.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/5667bceccdce92893bac6a7981a373152a8b3fa0ab99c198ba0ac0b49a934248?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5667bceccdce92893bac6a7981a373152a8b3fa0ab99c198ba0ac0b49a934248?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"spektra.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.spektra.sk\/wp-content\/uploads\/img_a300468_w16538_t1557593871.jpg","url":"https:\/\/www.spektra.sk\/wp-content\/uploads\/img_a300468_w16538_t1557593871.jpg","height":0,"width":0},"url":"https:\/\/www.spektra.sk\/obchodne-zvyklosti-ktore-musite-ignorovat\/","wordCount":406,"articleBody":"Reorganiz\u00e1ciaReorganiz\u00e1cia m\u00e1 ekonomick\u00e9 od\u00f4vodnenie. Trhy s\u00fa darwinovsk\u00fdmi n\u00e1strojmi v soci\u00e1lnej sf\u00e9re a aby sa prisp\u00f4sobili zmen\u00e1m na trhu, spolo\u010dnosti by sa mali ob\u010das reorganizova\u0165. Je to adapt\u00edvna reakcia.Tu je typick\u00fd reorganiza\u010dn\u00fd cyklus zalo\u017een\u00fd na odpor\u00fa\u010dan\u00ed toho, kto je v tom \u010dase vl\u00e1dnucim konzultantom:\t\tNa z\u00e1klade d\u00f4kladnej \u0161t\u00fadie konzultantov sa spolo\u010dnos\u0165 reorganizuje pod\u013ea regi\u00f3nov na z\u00e1klade rast\u00faceho predaja v krajin\u00e1ch, v ktor\u00fdch podnik\u00e1.\u00a0\t\tKe\u010f to nepom\u00f4\u017ee, spolo\u010dnos\u0165 sa riadi nov\u00fdm grafom konzultantov, ktor\u00fd reorganizuje pozd\u013a\u017e strategick\u00fdch \u00fa\u010dtov, nie predajn\u00fdch regi\u00f3nov. Jedn\u00e1 sa o ve\u013ek\u00fdch z\u00e1kazn\u00edkov. Ke\u010f potom prich\u00e1dza nov\u00e1 spolo\u010dnos\u0165 s nov\u00fdm produktom, z\u00e1kazn\u00edk k nemu pr\u00edde s rados\u0165ou.\t\tSpolo\u010dnos\u0165 potom najme nov\u00fa poradensk\u00fa firmu, ktor\u00e1 odpor\u00fa\u010da reorganiz\u00e1ciu pod\u013ea regi\u00f3nov (op\u00e4\u0165) alebo pod\u013ea produktovej l\u00ednie alebo obchodnej oblasti, ktor\u00e1 op\u00e4\u0165 nefunguje.\t\tSpolo\u010dnos\u0165 sa potom vracia ku kroku 2, ale to je \u00faplne in\u00e9 a nie opakovan\u00e9 kompulz\u00edvne konanie, preto\u017ee organiza\u010dn\u00e1 sch\u00e9ma pou\u017e\u00edva \u0161tyri farby pre ziskovos\u0165, nie len tri ako v starom grafe b\u00fdval\u00fdch konzultantov.RastPre\u010do sa spolo\u010dnosti ob\u00e1vaj\u00fa rastu? Existuje nieko\u013eko dobr\u00fdch d\u00f4vodov a jeden zl\u00fd. Tu s\u00fa dobr\u00e9 d\u00f4vody: Rast je motivuj\u00faci. To znamen\u00e1 v\u00e4\u010d\u0161iu trhov\u00fa silu. Znamen\u00e1 to vy\u0161\u0161ie zisky.Tu je zl\u00fd d\u00f4vod. Ak ste kr\u00e1tkodob\u00fd investor vo verejnej spolo\u010dnosti, kupujete akcie. Ke\u010f sa trhy zmenia, najlep\u0161ou strat\u00e9giou je niekedy zn\u00ed\u017ei\u0165 ciele rastu, nie ich zv\u00fd\u0161i\u0165. Je to jadro konkurencie ako zru\u010dnosti, ktor\u00e1 vy\u017eaduje \u010destnos\u0165 a zrozumite\u013enos\u0165. Ale \u010do je dobr\u00e9 pre obchod, nie je v\u017edy dobr\u00e9 pre niektor\u00fdch kr\u00e1tkodob\u00fdch akcion\u00e1rovZ\u00e1kladn\u00fdmi cie\u013emi rastu je presved\u010denie – nevysvetlite\u013en\u00e9, hlboko zakorenen\u00e9 a nepodlo\u017een\u00e9 \u017eiadnym d\u00f4kazom – \u017ee ak zostanete st\u00e1\u0165, zomriete. Je to darwinovsk\u00fd in\u0161tinkt pre\u017eitia.V t\u00fdchto d\u0148och je v\u0161ak d\u00f4le\u017eit\u00e9 sa p\u00fdta\u0165 sami seba: Kto hovor\u00ed, \u017ee rast je tak\u00fd potrebn\u00fd? \u010co je zl\u00e9 na stabilite? \u010co je zl\u00e9 na tom, \u017ee ste spokojn\u00ed s t\u00fdm, kde sa nach\u00e1dzate, a uistite sa, \u017ee budete pokra\u010dova\u0165 v tomto v\u00fdkone.                                                                                                                                                                                                                                                                                                                                                                                        4.1\/5 - (7 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Obchodn\u00e9 zvyklosti, ktor\u00e9 mus\u00edte ignorova\u0165","item":"https:\/\/www.spektra.sk\/obchodne-zvyklosti-ktore-musite-ignorovat\/#breadcrumbitem"}]}]